Job Description
Career Growth, Flexibility and Collaboration!
Entrust is dedicated to keeping the world moving safely by enabling trusted identities, payments, and data protection around the globe. Headquartered in Minnesota, we offer our colleagues the ability to work globally, in a flexible and collaborative environment. Our team makes an impact!!
The Company: Entrust relies on curious, dedicated and innovative individuals whom anticipate the future and provide solutions for a more connected, mobile and secure world. Entrust’s technologies and expertise help government agencies, enterprises and financial institutions in more than 150 countries serve and safeguard citizens, employees and consumers.
We Believe: Securing identities is most effective when we value all identities. We are committed to ensuring that, through diversity and inclusion, the many voices that make up our communities are heard. From unconscious bias training for managers to global affinity groups that create connections both within and across our enterprise, Entrust expects and encourages all individuals to accept and respect one another. And, of course, to be themselves.
We’re looking for a Senior Product Marketing Manager
We are seeking a seasoned Senior Product Marketing Manager to take a leading role in bringing Onfido’s AI-powered fraud story to life. Onfido, an Entrust company, is looking for a driven and knowledgeable product marketer to develop and communicate our market positioning, help to differentiate our solution in a hot space, and work across the organization to bring our products to market.
As a key member of the Product Marketing team, you will bring your expertise to the organization across go-to-market planning, technical product marketing, positioning and messaging, thought leadership and content delivery through a host of online content channels.
The ideal candidate is comfortable diving into the technical details of our solution and turning this into a compelling story, has experience working with AI and is plugged into our product experts, marketing colleagues, and sales teams to build, launch, and enable our solution. This role can be based in Ottawa, Ontario, or remote in Canada.
We offer flexibility
We offer a diverse work environment
Futureproof your career with a job in information security
You are:
A storyteller: You look beyond features and function and convey a differentiated, value-led story to engage our audience. You can look at the 1s and 0s that make up our product, extract the value, and weave a “bigger picture” story out of this.
A confident writer: You have superb written and oral communication skills, with the ability to lend your skills to producing thought leadership content. You have a way with words that taps into our customers’ thoughts and emotions.
Customer-obsessed: You put the customer — both internal and external — at the heart of everything you do, always giving them a seat at the table and championing their cause across the business to build better products, messaging, and sales efforts.
Cross-functional by nature: You’re the glue between teams. You’re equally comfortable and have a proven track record of partnering with Product to input into the roadmap, working with Sales to understand what they’re seeing and refine GTM, and leading the charge as the owner for cross-functional product launches.
Curious, with a growth-mindset: You always want to ask “why” and dig beneath the surface. You’re data-minded, want to become the expert on our product and market, and you get a kick out of understanding what makes our customers “tick”. You use this information not to play catch-up with other companies, but to produce work that others look to as an example of best-in-class product marketing.
How you will make an impact:
Create and continuously refine the positioning and messaging for Onfido’s AI-powered fraud solutions, to bring a best-in-class story to the market.
Leverage market, customer, analyst relations, and competitive insights to plug into product strategy, unlock new industries and use cases, and refine our positioning.
Be the expert internally and externally on Onfido’s suite of fraud solutions across Document, Biometrics, and beyond, educating our teams and the broader market.
Coordinate cross-functional product launches and campaigns across Product, Marketing, and Growth to generate awareness and pipeline, and drive adoption of Onfido solutions.
Product high quality content that speaks to prospects and customers through a variety of core marketing channels including blog, emails, webinars, presentations, and demos.
Qualifications:
Basic Qualifications:
Bachelor’s degree
7+ years' experience in Product Marketing, Product, Marketing, or Growth.
Proven track record of delivering product launches end-to-end in the software industry.
Confidence in technical marketing and turning “1s & 0s” into simple, compelling stories.
Must have unrestricted work authorization for USA / Canada
Some travel may be required as part of the role
Preferred Qualifications:
MBA
Familiarity or expertise with the fraud and cybersecurity space
Familiarity or expertise with AI / ML
Why Should You Apply?
Leader in the security industry
Friendly, supportive & knowledgeable teams
Opportunities for on-the-job training
You’ll help secure identities!
For more information, visit www.entrust.com .Follow us on LinkedIn , Facebook , Instagram , and YouTube .
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This role is eligible for a remote or hybrid work arrangement. Please consult with the recruiter for more information.
For US roles, or where applicable:
Entrust is an EEO/AA/Disabled/Veterans Employer
For Canadian roles, or where applicable:
Entrust values diversity and inclusion and we are committed to building a diverse workforce with wide perspectives and innovative ideas. We welcome applications from qualified individuals of all backgrounds, and we strive to provide an accessible experience for candidates of all abilities.
If you require an accommodation, contact accessibility@entrust.com .
Recruiter:
Xochitl Ticas Lara Xochitl.TicasLara@entrust.com #J-18808-Ljbffr