Job Description
Job DescriptionAre you the creative maverick who defied doubters to turn your passion into a profession? If so, we want you! Our team is on the lookout for a Social Media Content Creator - Contract who lives and breathes digital storytelling. If your doodles once sparked skepticism but now ignite engagement, you’re exactly who we need.We’re seeking someone with a flair for crafting compelling visuals that captivate audiences across various social platforms. Your knack for staying ahead of the curve, eagerly experimenting with new app features, and dissecting the nuances of content performance sets you apart. Your portfolio isn’t just a showcase; it’s a testament to your ability to master Instagram Reels, TikTok, photography, and illustrations, turning them into captivating narratives that leave a lasting impact. If you're ready to unleash your creativity and make waves in the digital realm, join us in shaping the future of social media content!ResponsibilitiesConceptualizing and producing engaging visual content for various social media platforms such as Instagram, TikTok, Facebook, and LinkedIn.Collaborating with the Digital Marketing Strategist to develop content strategies aligned with brand objectives and audience preferences.Creating and curating high-quality photos, videos, graphics, and illustrations that resonate with target audiences and drive user engagement.Staying updated on social media trends, algorithm changes, and emerging platform features to optimize content performance and maximize reach.Experimenting with different content formats, storytelling techniques, and creative approaches to maintain audience interest and loyalty.Monitoring and analyzing key performance metrics, including likes, shares, comments, and click-through rates, to evaluate content effectiveness and identify areas for improvement.Engaging with followers, responding to comments and messages, and fostering community interactions to build brand affinity and loyalty.Ensuring brand consistency and adherence to brand guidelines across all social media content and channels.Continuously iterating and refining content strategies based on data insights, audience feedback, and market trends to drive ongoing growth and success.Publishing content to client social media channelsQualificationsA minimum of 3 years of proven experience in social media content creation, preferably in a fast-paced digital marketing or agency environment.Demonstrated proficiency in graphic design, photography, videography, with a strong portfolio showcasing your creative talent and versatility.Expertise in using social media management tools and analytics platforms to track performance metrics, analyze data insights, and inform content strategy decisions.In-depth understanding of social media algorithms, best practices, and emerging trends across major platforms such as Instagram, TikTok, Facebook, and LinkedIn.Excellent written and verbal communication skills, with the ability to craft compelling narratives, captions, and messaging tailored to different audiences and channels.Strong project management skills, with the ability to multitask, prioritize deadlines, and collaborate effectively with cross-functional teams.Passion for digital marketing, social media, and staying abreast of industry developments and best practices. This is a fully remote contract position with possibility of future full-time employment. We thank all applicants for their interest in this opportunity however only those candidates selected for an interview will be contacted.Although this is a remote position, it is imperative that applicants reside in Canada and are legally eligible to work.