Job Description
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Senior Product Manager - Mobility Retention & Pricing Strategy
Location:
Toronto, ON, CA, M5J 2V5
Jobs by Category: Sales and Marketing
Job Function: Planning and Analysis
Status: Full Time
Schedule: Regular
Description
Job Overview:
We are seeking a highly strategic and analytical Senior Mobility Retention Pricing Strategy Manager to oversee and optimize retention and renewal strategies for Small and Medium-sized Businesses (SMB). This individual will be responsible for developing and implementing proactive churn and renewal strategies and performance reporting to ensure we meet our churn and retention targets. The ideal candidate will possess strong analytical skills, a deep understanding of pricing strategies, and the ability to effectively communicate with senior leadership and various teams. This person must be extraordinarily curious and not shy away from getting hands-on with deep dives and analysis. This is a high-visibility role requiring a collaborative approach and a keen eye for detail.
Key Responsibilities:
- Develop and implement strategic frameworks and program strategies for SMB retention
- Lead proactive churn and renewal strategies, focusing on flagship renewal campaigns and cost optimization
- Achieve targets for churn and renewal rates on a daily, monthly, and quarterly basis
- Conduct business casing and financial analysis to evaluate the impact of various pricing strategies and offers
- Perform scenario planning to anticipate market changes and develop responsive strategies
- Define and execute above-the-line and below-the-line strategies, including financing floor and rate plan and device pricing/ promos
- Monitor and report on retention performance metrics, providing strategic insights to senior leadership
- Analyze competitive activities and develop strategies to mitigate competitive impact
- Collaborate with retention strategy and execution teams, GTM primes, campaign primes, and sales channels to ensure alignment and cohesive strategy implementation
- Oversee the entire customer lifecycle journey for SMB mobility customers, identifying and implementing opportunities to retain customers effectively
- Develop and recommend pricing strategies to retain SMB customers within budget constraints
- Utilize tools like Microsoft Excel and SQL for data analysis to derive actionable insights
Qualifications
Required Qualifications:
- Bachelor’s degree in Business, Marketing, Economics, or a related field; MBA or relevant advanced degree preferred
- 5+ years of experience in a strategic role within customer retention, marketing, or a related field
- Exceptional analytical skills with proficiency in Microsoft Excel and SQL
- Strong understanding of pricing strategies and financial analysis
- Demonstrated ability to collaborate with diverse stakeholders and drive results in a challenging environment
- Experience in business casing and pricing strategy development
- Excellent project management and organizational skills
- Strong vision and leadership capabilities with a focus on customer retention and satisfaction
Preferred Qualifications:
- Experience in the telecom industry or a similar customer-centric field
- Proven track record of improving customer retention rates and reducing operational costs
- Familiarity with customer interaction and CRM tools
Performance Bonus or Sales Incentive Plan: 15%
Actual total compensation will be determined based on factors such as knowledge, skills, performance and experience. In addition, TELUS offers rewarding benefits, which may vary per job function, such as:
- Comprehensive total rewards package highlighting competitive salary and bonus structures, minimum 3 weeks of vacation, and flexible benefits plan to meet the needs of you and your family
- Flexibility to work in-office, virtually or a combination of both
- Generous company matched pension and share purchase programs
- Opportunity to give back to communities in which we work, live and serve
- Career growth and learning & development opportunities to develop your skills
- And much more …
A bit about us
We’re a people-focused, customer-first, purpose-driven team who works together every day to innovate and do good. We improve lives through our technology solutions and foster a culture of innovation that empowers team members to solve complex problems and create remarkable human outcomes in a digital world.
You’ll find our engaging, high-performance culture personally fulfilling, professionally challenging, and financially rewarding. We’re committed to diversity and equitable access to employment opportunities based on ability. Your unique contributions and talents will be valued and respected here. When you join our team, you’re helping us make the future friendly.
Note for Quebec candidates: if knowledge of English is required for this position, it is because the team member will be asked, on a regular basis, to interact in English with external or internal parties or to use English applications or software as part of their tasks.
Sales and Marketing
Help us, help our customers make a real connection
We are honoured to be recognized
$14.7 billion
TELUS’s annual revenue
$4.8 billion
The brand value that TELUS brings
12
Consecutive years our annual dividend payment has increased
Accessibility
TELUS is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices and all qualified applicants will receive consideration for employment.
We offer accommodation for applicants with disabilities, as required, during the recruitment process.
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