Researcher – Influencer Intelligence - Xeim - Excellence in marketing
  • Waterloo, Ontario, Canada
  • via JobGet
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Job Description

Influencer Intelligence is the leading influencer discovery platform relied upon by global brands, agencies and media owners to find and connect with only the most relevant influencers and celebrities. We combine data, insights, tools, and over 35 years of marketing consultancy experience to help our clients forge deeper, lasting connections with audiences.

The role sits within the Xeim division of Centaur Media, which exists to achieve excellence in communications, marketing, influence and creativity. Our name is derived from excellence in marketing and brings together our unrivalled portfolio of market-leading brands who are some of the most recognisable names in thought leadership and bespoke application including, Influencer Intelligence, Foresight News, Marketing Week, Creative Review, Econsultancy, the Festival of Marketing and Oystercatchers.

About the role…

We are recruiting a research analyst to help maintain the Influencer Intelligence platform. This role is instrumental in maintaining the continued accuracy and growth of Influencer Intelligence.

You will have the day-to-day responsibility for researching, updating and growing the celebrity and influencer content across the platform, as well as working regularly with clients on bespoke consultancy projects, where you will be responsible for identifying niche talent for bespoke campaigns.

This is a great opportunity for a candidate who would like to learn about the influencer marketing industry in a dynamic environment. The successful candidate must be passionate about social, be able to demonstrate great attention to detail, have excellent communication skills, and be confident working independently on set data projects as well as part of the wider team.

What you will be doing…

• Manage with the research team a share of incoming influencer updates from the central research inbox

• Add new influencers to the platform, working to weekly quantitative KPIs to ensure continued growth

• Complete a share of verification responses, checking content in line with weekly quantitative targets to ensure contacts across the 150,000 profiles are updated regularly

• Contribute to consultancy projects on an ad-hoc basis – identifying specific and niche talent that fulfils criteria set by client to deadline

• Fulfil client requests in a timely manner, researching influencers as well as sourcing niche contacts, liaising directly with the client for clarity if needed

• Update talent profiles based on real-time changes, such as their relationships, endorsements and occupations

• Write succinct news stories regarding notable representation updates and new talent and brand partnerships

• Complete focused data projects to deadlines set by the head of influencer research.

What we need from you…

• Strong research and writing skills

• A passion for social media and influencer marketing

• Excellent prioritisation and organisational skills

• Awareness and basic understanding of all social media platforms

What success looks like…

• Achieving weekly influencer research quantitative KPIs to deadline

• Successful execution of bespoke influencer research projects for enterprise clients, where data and insight is delivered to deadline, with positive feedback

• Completion of incoming client hotlines (influencer research projects and influencer updates) that are completed within the deadline communicated with the client

• Delivery of verification project targets to ensure that all influencer and talent profiles allocated are verified regularly

The benefits…

25 days holiday, increasing by one day p.a. to a maximum of 30 days for every year served

• Waterloo offices with views of the Thames plus complimentary barista coffee / free bar / table tennis tables

• Complimentary access to accredited training programmes worth thousands of pounds including our Mini MBA

• Active Diversity and Inclusivity agenda (DICE – Diversity Inclusion, Culture, Engagement)

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