Job Description
Join the growing Embassy Team as a Marketing Specialist! We are looking for a bakery enthusiast with B2B marketing experience!Are you a food enthusiast with a passion for culinary exploration? Embassy Ingredients is looking for a Marketing Specialist to join our team, who will leverage their passion for food/bakery to enhance our brand and captivate our customers in a creative B2B environment. If your world revolves around trying new cuisines and flavours and capturing Instagram/TikTok worthy dishes we want you to join our dynamic marketing team!As a Marketing Specialist at Embassy, you'll elevate our brand presence, and educate our customers on the innovative, customized and high-quality bakery and flavour ingredients we offer.What you will be responsible for at Embassy:Showcasing your creativity: research upcoming food trends and stay current to consumer demands. We want Embassy to always be ahead of the curve.Coordinating food crawls for the sales team and our customers.Each month bring in new bakery products for the Sales/R&D labs to taste to potentially enhance our bakery and flavour library.Using your keen eye and fantastic palate to identify innovative bakery launches that will drive our sales strategy.Leading the development of unique customer presentations, centering all marketing efforts to achieve immediate and long-term sales goals.Coordinating trade show logistics and content/products to showcase based on trends to drive engagement at our booth.Creating long term goals for the marketing department with estimated costs, potential ROI and deadlines.Coordinating website enhancements to increase web traffic and further development of our social media presence – we are looking for out of the box ideas!Providing market research, campaign results and consumer trends and put together action plans to make Embassy a stand-out brand within the bakery and flavour space.What you will need to bring to Embassy:3-5 years of B2B marketing experience with a proven knowledge of all social media platforms and passion for food. We need a FOODIE.Detail oriented, problem solver with great presentation skills.An eye for design and company branding.Strong research and analytical skills.Content creation experience (blogs, press release, internal communication, social media posts).Advanced knowledge of Microsoft Office and Adobe applications.Food photography and video/image editing is required.Must be able to travel – all visa requirements must be met before applying.Agile, creative and can put vision to action.We would love to see some of your work, please submit your social media handles, website or previous work samples for us to review and to give us an understanding of your professional style.As a condition of employment, all external hires will be required to submit proof of COVID-19 vaccination or documentation unless a valid accommodation under the Ontario Human Rights Code exists.Embassy Ingredients is committed to providing accommodations for applicants with disabilities through the recruitment, selection and/or assessment process. If contacted for an employment opportunity, please advise the People and Development Department of the nature of any accommodation(s) that you may require. We thank all applicants in advance for their interest in a career at Embassy, however only those selected for an interview will be contacted.