Welcome to Maxis, home to tinkerers, craftspeople, & storytellers. Our mission is to inspire everyone to make a better world through creative play. As the developer of The Sims, we create games and experiences for millions of people around the world and are always looking for new ways to inspire our players. We put creativity and inclusivity at the core of our work and don't settle for seeing the world only as it is, but strive to build a world as it could be.
As a Data Analyst - Live Service on The Sims 4, you will partner with product, design, production, and engineering leads to rapidly evolve and modernize the gaming experience through swift iterations. You will report to the Manager, Analytics.
From engagement analysis, to monetization measurement, A/B testing and insights delivery, you will be the go-to resource for understanding how our live service is doing, where it is headed, and will have a significant influence on the world’s leading life simulation game.
Your colleagues will be a tight-knit studio of enthusiastic industry craftspeople. You’ll also join a network of hundreds of experienced analysts and data scientists at EA as a member of the embedded-and-dedicated Data and Analytics (DnA) team.
The Sims 4 has an extremely unique player base, attracting a large, young, female-skewing audience. If you’re passionate about games and excited about contributing to the best possible experience for our players through data and insights, come join us!
Main Responsibilities
Live Service Analysis: Inform rapid iterations to keep our live service fresh and engaging. Benchmark and measure the impact of live events and free content updates. Develop insightful data visualizations using Looker to inform strategy. Present compelling data stories.
A/B Testing and Experiment Design: Design, analyze, and optimize A/B tests for features, events, and promotions, explaining results clearly and concisely.
Telemetry Design: Collaborate with the game development team to understand features and design telemetry for tracking key moments, ensuring accurate data collection for continuous improvement.
Requirements
1+ years of experience working as a data analyst on a digital product in a professional setting;
Experienced proficiency querying large datasets with SQL;
Experience with live service analysis with examples of impact;
Statistical knowledge including an understanding of probability, correlation, regression, and classification;
Data storytelling skills, including ability to translate technical concepts to non-technical people;
Experience with A/B and multivariate test analysis;
A passion for Games;